Tripp Trapp.
Client: Stokke
Interactive display campaign, utilising video.
My role.
- Colourist
Stokke are leading Scandinavian design/manufacturer of quality children’s furniture. Their brand is clean, sleek and playful and the display ads we created for them reflect this.
This particular ad takes advantage of interactive elements which allow the user to cycle through the product’s colour range with live video elements.
The Grade.
This grade process was particularly challenging as the footage supplied by the client was re-purposed. It showed a single, bright red Tripp Trapp spinning in place. The quality was also not ideal.
Through a process of careful colour picking, masking and blending, I was able to swap out the red for a range of colours provided in the product range. The white of the Tripp Trapp fixtures was maintained, along with their brand-orange labels. Eight alternative colours were achieved, bringing ample choice to a customer when viewing the ad.